Congratulations to our 2025 grantees!

The Shift Up Now Foundation is proud to announce that it will award just over $250,000 in grants this season to talented female drivers across 12 different racing series.

The grants will be allocated to fifteen different drivers and development athletes, including one of the newest Athletes to join the Shift Up Now roster, Tatiana Calderon, driving in the IMSA WeatherTech Sports Car Championship for Gradient Racing.

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Back by Popular Demand

A Night with the Shift Up Now Foundation returns for 2025, this time with even more to celebrate.

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Women in sport receive less than 10% of the global sports marketing sponsorship spend, which has created inequality and a lack of opportunity for women in many sports. In motorsport, where men and women can compete equally when afforded equal opportunities we see this funding disparity manifest with a lack of female athletes able to find the financial support.

The Shift Up Now Foundation assists female athletes in motorsport by supplying funding that allows access to better equipment and better resources, help further their careers with opportunities to rise to, and compete in, the highest echelons of motorsport.

We believe that with equal funding, and equal opportunities, we will see more women on the podium, and winning races, allowing them the ability to climb the motorsport ladder, and inspire the next generations of racers who will follow.

We’re working to drive change in our sport, and your donation will go directly to supporting our mission.

If you would prefer to send us a check, or would like more information, please contact us at foundation@shiftupnow.org

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Featured News

Forbes

Pippa Mann & Shift Up Now Award $250,000 Grants For Women In Motorsport

In the world of motorsports, talent alone isn’t always enough to secure a seat on the grid. While racing is a sport built on speed, precision, and determination, financial backing is often the deciding factor in a driver’s career. This challenge is particularly steep for women in racing, who historically receive fewer sponsorship opportunities and struggle to gain the same level of financial support as their male counterparts.

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Fox59

Shift Up Now Foundation provides inspiration for women drivers

A seven-time qualifier for the Indianapolis 500 is providing women more opportunities to compete in motor sports. The Shift Up Now Foundation, an organization founded by Pippa Mann, is run by female racers for female races. Its website states that the foundation is working to find funding, partners and sponsorship for females to compete in motorsports.

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